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Facebook Campaign Case Study-Setting Up

I am very happy right now for me and you guys because I was given permission to show the strategy and techniques I did for one of my clients in her Facebook Ads campaign. Although this campaign is only one of those campaigns that we are doing, a lot of lessons will be learned. I […]

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Comparison of Landing Page Creator Platforms

In studying Facebook Ads creation and management, you will also include the mastery of landing page creator platforms. Agree? This will be a big plus for you and very useful specially in performing A/B testing. I had different clients in which gave me the chance to try and use different platforms that create landing pages. […]

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Taking Advantage of Website Custom Audience

Would it be awesome if you can show Facebook Ads to people that viewed specific pages of your website? target those visited your website with certain time frame? or just exclude some of your website visitors? With Facebook’s Website Custom Audience it is really possible! According to Jon Loomer, there are basic ways to use […]

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Drilling Down Ad Audience Using Facebook Audience Insights

In my previous post that talked about ad audience segmentation. I taught you how to effectively handle large sized ad audience by creating multiple Ad Sets that target according to Platform, Gender and Age Range. However, Is it possible to avoid large sized audience but still have the confidence that you are targeting the right […]

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Facebook Ad Audience Segmentation

You are great Facebook Marketer! You create outstanding Ad Headlines, Ad Texts and Images including incredible landing pages. One day you got this new niche and found out that the ad audience size is more than 1 million Facebook users.  As usual you create one Facebook Ad that you think very interesting to your audience. But […]

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